Casino software developer Playson has signed an agreement with the prominent European operator, Betclic Group.
With operations in Malta, Portugal, Poland, Sweden and Italy, the company’s renowned multi-brand portfolio includes Betclic and Expekt.
The brands will directly integrate Playson’s “acclaimed” catalogue of slot titles, which is comprised of popular hits such as Rise of Egypt Deluxe, Pearl Beauty: Hold and Win and Buffalo Power: Hold and Win.
The leading operator group will also gain access to the provider’s retention-enhancing suite of integration-free engagement tools, including Network Jackpots, Tournaments, Feature Trigger and Free Spins.
Blanka Homor, sales director at Playson, said: “We are thrilled to partner with the Betclic Group, which boasts an impressive plethora of widely recognised brand names.
“With the delivery of our cutting-edge collection of slots and retention tools, the group’s online brands will continue to go from strength to strength in the coming period thanks to our quality content offering.”
François Dogon, casino manager at Betclic Group said: “Betclic Group is always driven by the customer centric approach, and we are delighted to integrate the supplier’s world class content, as Playson’s immersive games make for a welcome addition to any operator portfolio.
“With a deserved reputation for excellence, we have no doubt that Playson’s innovative product offering will be warmly received across our extensive operator portfolio.”
The deal is the latest agreed by ESA Gaming, with the company enjoying recent global growth and expansion in key markets such as Africa and Italy
Whether you prefer the thrill of in-person challenges or the convenience of virtual engagements, the Malta-based team building company has something spooky and spectacular to offer
He will help support the handover to Platform & Sportsbook CEO Richard Carter and provide ongoing support to the board of directors until the year end
The agreement will see a number of next-generation sports betting games made available to operators via iGaming Deck powered by iGP