iGaming solutions provider iGaming Platform (iGP) has signed a deal with ParlayBay that will see them provide operators with innovative sports betting content.
Founded by a group of industry veterans, ParlayBay aims to “revolutionise the sports betting market with its pioneering content”, offering a player-centric experience which includes fast gameplay and engaging features such as re-buy, cash-out, leaderboards, and other social tools.
The agreement will see a number of next-generation sports betting games made available to operators via iGaming Deck powered by iGP.
iGaming Deck is iGP’s new centralised aggregation hub, providing the world’s leading operators with an extensive collection of popular casino games.
The aggregation hub boasts an expansive catalogue of titles, single API Integration, comprehensive dashboards giving users a holistic view of their casino activity and dedicated technical support throughout the integration process.
Elliott Banks, sales director at iGP, said: “We are delighted to be able to offer our customers ParlayBay’s first-class portfolio of content via iGaming Deck powered by iGP.
“There is a huge appetite amongst players for fast-paced, entertaining, and easy-to-follow gameplay. We are wholly confident that operators will grasp the opportunity to enhance their casino offering with these innovative titles with both hands.”
ParlayBay CEO Patrick Nordwall added: “Not only does iGP offer us a fantastic opportunity to reach new players in key markets around the world, but they also share the same values and vision as we do here at ParlayBay, we look forward to working with them going forward.”
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