iGaming provider EveryMatrix has announced a multi-year partnership with a leading brand in sports betting and casino, winmasters.
Having previously worked with other B2B sportsbook providers, winmasters will now be migrating all of its operations to EveryMatrix.
The company, which is active in Romania, Greece, Cyprus and Malta, will use EveryMatrix’s full product suite, including player account management, sportsbook, casino management, and its affiliate platform.
With the partnership, EveryMatrix has extended its offering into the Greek market and added Cyprus to its list of regulated markets.
Thomas Tzokas, CEO at winmasters celebrated the news, saying: “We decided to work with EveryMatrix after scoping several leading providers and we are happy that in a few weeks our first environment will be live in Greece.
“winmasters is a fast-growing gaming company and the support of a leading technology provider is pivotal for our success”, he explained.
“EveryMatrix will provide a tailor-made platform solution especially for winmasters, high-quality sportsbook and casino services and a dedicated development team to assist us in achieving the expansion objectives of our company to other EU regulated markets.”
On the part of EveryMatrix, Group CEO Ebbe Groes added: “EveryMatrix has welcomed the opportunity to work with such an excellent team and has devoted substantial resources during this development project in adding a rich set of features on the sportsbook as well as on marketing and administration tools to lift our sportsbook offering to yet a new and higher level.
“The winmasters team has challenged us to deliver a best-of-class product and we have risen to that challenge. We look forward to many years of collaboration on product development, aiming to have the very best sportsbook product available!”
The turnkey cross-product platform of EveryMatrix aims to combine state-of-the-art technologies with top-class service management, ensuring maximum productivity.
“Due to the flexibility of its modular architecture, it can be continuously adapted to the latest market and industry trends, while also making sure each operator presents a unique product to its players”.
Fully licensed in Greece, Romania, Cyprus and Malta, winmasters is many customers’ top choice for its sports betting and casino products.
The deal is the latest agreed by ESA Gaming, with the company enjoying recent global growth and expansion in key markets such as Africa and Italy
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He will help support the handover to Platform & Sportsbook CEO Richard Carter and provide ongoing support to the board of directors until the year end
The agreement will see a number of next-generation sports betting games made available to operators via iGaming Deck powered by iGP